Nationwide Medical Insurance, Ghana’s leading private health insurance company has unveiled a new corporate cloth to reflect its new brand identity.
The new corporate cloth has green and white colours dominating with arc-like patterns, and the Nationwide logo is visibly interspersed throughout the design of the cloth.
In a short ceremony to unveil the cloth, the Head of Management Information Systems, Daniel Gyasi-Nyarko commended staff members for their commitment towards realizing Nationwide’s vision; to become a dominant financier of healthcare services in the private medical sector.
He added that the new corporate cloth is one of the many ways to enhance recognition of Nationwide’s new brand identity.
‘We have reached a phase in the Company’s life where we have to be deliberate about building a brand image and reputation that would stand the test of time but defined by Nationwide’s values. It will require all hands on deck from all staff members to achieve this’, he said.